Atlas of Potential Nations

designed nations

Nation Names

Generate New Name

Nation Flags

Generate New Flag

Atlas of Potential Nations Mission Statement

Atlas of Potential Nations Mission Statement

With “Atlas of potential nations”, we aim to understand the mechanics behind the branding of nations. The group of nations’ symbols — name, heraldry, flag, map etc. — is quintessential to a nation’s branding and its sparked nationalism. Ironically though, each nation uses similar elements within their symbols to stand apart from others. All flags use — among other things — primary colors, abstract forms and iconic shapes. These are specific visual elements to make a flag ‘look like a flag.’ Similar to letters being a system to construct words, these visual elements build a system to construct flags. Emblemmatic uses statistical methods (markov chains) to understand and use these systems. We aim to computationally construct new not-yet-existent symbols to represent an endless stream of new potential nations. What defines a “Nation” as a branded and nationalistic entity when a new nation-brand is so easily made?

What defines a nation state?
Its symbols of power?
Its flags?
Flags use abstract colors and shapes
Shapes and colors are seemingly interchangable
Shapes can be deconstructed…
… and reconstructed into new flags.
Emblemmatic creates software to computationally design new national flags